Stella McCartney unveils new campaign to end fur trade

Having never used leather, feathers, fur or skins since it launched in 2001, Stella McCartney is asking its global community of changemakers to sign Humane Society International's Stop Deadly Fur (North America, Europe, Asia) petition calling on all countries to ban fur farming and highlighting the trade's danger to both human and animal lives during the COVID-19 pandemic.

Every year, over 100 million animals are killed for fur – with Stella McCartney's use of Fur Free Fur helping prevent 60,000 animal deaths.