Global EditionASIA 中文雙語Fran?ais
Lifestyle
Home / Lifestyle / Fashion

Livestreaming with sign language

By Li Yingxue/Zhu Youfang | China Daily | Updated: 2022-11-12 14:02
Share
Share - WeChat
Yi (first from right in the front row) and his team post for a group picture.[Photo provided to China Daily]

Raising awareness

On Feb 8, 2017, Yi created his first WeChat public account named Daxiong Jiang, or "Daxiong's talk", which delivers news and real-time event information in sign language via video to people with hearing difficulties.

At first his videos didn't attract many views or followers. Yi asked his friends with hearing problems for their advice on topics and the information they were interested in and made more videos.

He gradually gathered online followers. The number increased from hundreds to thousands to the current level of more than 120,000 for the account.

Yi does not work all by himself anymore. Now he has a team to handle the work, from video-making to customer service, all staffed by members with hearing difficulties.

Yi has created two more accounts focusing on telling more stories of China and introducing quality goods.

In early 2020, with the COVID-19 pandemic spreading, Yi issued reminders to the online followers to take protection against the virus. Since then, he has released nine videos in sign language to deliver the latest news on the COVID-19 situation and popularize prevention measures to hearing-impaired people.

In addition, he donated 10,000 yuan on behalf of his followers toward pandemic control measures, as a way of "passing on the silent power" from people with hearing difficulties.

As e-commerce became more popular in recent years, Yi noticed that online shopping, however convenient for others, was not easy for people with hearing difficulties. Due to an inconsistent understanding of certain terms, they had deviations in their understanding of product functions, specifications, and rules of the after-sales service.

Yi decided to have a livestreaming room for his followers, selling products in sign language. He turned that thought into action in the fall of 2019.

Yi still remembers when he did a livestream for the first time, he felt uncomfortable. "When making a video, if I'm not satisfied with it, I can start over. However, in livestreaming, you have to show the audience your truest reactions," he says.

Followers, friends

During his first livestream show in 2019, Yi failed to introduce the products in sign language very clearly, but online viewers guided him by asking questions about the materials, colors and prices. Some viewers also sent cheerful emojis to encourage him. That show ended up with some 1,000 orders. Since then, Yi has two livestreamed shows a month, with each lasting for five to six hours.

From collecting product information and confirming samples to be presented in a livestream to checking the quantity in stock and product prices, Yi takes part in each aspect of the work. His wife, Wang, has also joined his team to support and share the work.

Wang says Yi's work is intensive, so she helps to lighten his workload. As they live and work together, disagreements are inevitable.

"We analyze whose idea is better and then go in that direction together," Wang says.

During such livestreaming, both Yi and Wang use sign language to carefully introduce different products. Even though it's not as bustling as some other channels, their livestreaming has gained popularity among people with hearing impairment, and today receives 5,000 to 10,000 orders a month.

More orders bring more suppliers who contact Yi for cooperation. He takes his time to communicate with the suppliers as he wants to give enough time to his team to check the quality of the products.

Yi was deceived by suppliers twice when products they sent to customers were not of the same quality as the samples sent to him. After receiving negative feedback from the customers, Yi soon ended the deals and asked his customers to apply for refunds.

"They are not only my followers, but also friends who trust me," Yi says in sign language, adding that he would rather give up his commission to find more products of good price for them.

Yi says with the help of technology, such as voice-to-text software, life of hearing-impaired people is getting better, and he wants to use the internet more to help them. He plans to build an offline space for them to communicate and make that a platform to offer different services they need such as translation, employment training and matchmaking.

Even though Daxiong Jiang is now well-known in the circle of people with hearing difficulties, Yi says he hopes his videos are also recognized by others. Yi is keen to learn about stories of outstanding people with hearing difficulties and turn them into a series of videos.

|<< Previous 1 2   
Most Popular
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
主站蜘蛛池模板: 中文人妻熟妇乱又伦精品| 人妻少妇精品中文字幕AV蜜桃| 97久视频精品视频在线老司机| 日产精品一卡2卡三卡4乱码久久| 亚洲欧美人成网站在线观看看| 综合偷自拍亚洲乱中文字幕| 国产浮力第一页草草影院 | 美女**毛片一级视频| 国产精品久久久久影视青草| ssni-559侵犯新任女教师| 日韩AV片无码一区二区不卡| 亚洲日韩精品无码AV海量| 精品国产精品久久一区免费式 | 久久久精品中文字幕麻豆发布| 欧美成人综合在线| 免费黄色大片网站| 韩国三级hd中文字幕| 国产精品欧美视频另类专区| 一个人看的www日本高清视频| 日本妇乱子伦视频| 亚洲国产欧美在线人成北岛玲| 疯狂做受XXXX国产| 国产xxxxx| 免费观看无遮挡www的视频| 国产香港特级一级毛片| 一区二区在线视频观看| 无码精品人妻一区二区三区中 | 上司撕下内裤后强行进| 日韩免费一区二区三区| 亚洲国产欧美无圣光一区| 真实国产乱子伦对白视频| 国产又黄又大又粗的视频| 香蕉啪视频在线观看视频久| 在线观看成人网| 三级三级三级网站网址| 日本片免费观看一区二区| 亚洲乱码一区av春药高潮| 波多野结衣1048系列电影| 全免费a级毛片免费看| 色国产精品一区在线观看| 国产成人亚洲精品无码车a|