Ne Zha 2 merchandise flying off shelves

"We didn't expect such a frenzy of offline purchases for Ne Zha 2 merchandise," said Chen Qi, general manager of Guangdong Henglitai Crafts.

When the company resumed operations after the Spring Festival holiday on Friday, the company's client FunCrazy, the film's official cooperation brand, placed an order for over 1 million sets of merchandise.

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